MilkDrops are launching over the next two weeks in New Zealand through Countdown, New World and selected PaknSave supermarkets. The range of natural milk flavor enhancers contain no sugar or preservatives and have a competitive 40 x 200ml servings.

MilkDrops will be positioned alongside Milo and Nesquik, reinvigorating the tonics / milk flavor category with a fresh new range that ticks all the boxes for consumers seeking better value and healthier options. The range is made in New Zealand by Aquity.

The NZ launch will be kicking off with;

  • 80% of Countdown stores nationwide
  • All New World’s and PaknSaves in the South Island
  • Most New Worlds and PaknSaves in the North Island (ask your store if they don’t have them)
  • Online, visit our shop here.

Flavors: Banana, Chocolate and Strawberry.

Marketing will kick off concurrently with store tastings around the country and direct engagement with our followers through social media and PR channels.